What are business listings?
NOT WEBSITES! Businesses are listed and searched by their business name in product or service categories. Business Listings - Are NOT web sites. Years ago the yellow-page companies brought listings online. Recently the numerous internet search engines realized they could also do their own directories of business name listings (along with website listings).
What is new about business listings?
The new search engine (e.g. Google, Yahoo) business listings make it unnecessary for people to go to another site (e.g. yellow pages) to locate what they are looking for.
Why would I want to be listed?
When consumers are actively searching the directories they are at the most decisive stage of the buying cycle—ready to choose a provider. Will they find your company? They won’t if you’re not listed. Keep in mind: “Listings deliver customers who actually buy.”
If listed will consumers choose me?
You are much more likely to be selected after we have enhanced and optimized your listing.
How much do business listings matter?
Your listings matter so much that this is the ONLY WAYmany online users will ever find you.
How do I get my business name listed?
Contact us and within a few minutes time we’ll collect your pertinent information and then we do the rest. For you it will be simple, fast, and easy.
What will be my exposure?
Whether it is by mobile phone, GPS, or internet, the more mediums and more directories you utilize the more likely people will locate your business. Our Business Packages power at least 90% of in-car navigation systems and supplies the results for over 85% of online directory lookups including Yahoo®, AOL® and Google™ as well as directory assistance, mapping, in-car navigation, cell phones, and internet listings.
What’s in it for the search engines?
The search engines and directory assistance companies want more customers; so they have introduced their own business searching systems. (Local governments encourage this too because they are keeping profits and taxes at home.) Each search engine would like their site to by used by everyone for everything (one-stop shopping and searching) and not go elsewhere. Business listings are one more way to attract both consumers and businesses. And in order to retain credibility the listing companies want accurate, complete, and verified listings to build consumer’s confidence. (You know personally that it can be frustrating to locate a business only to have the information incorrect or incomplete.) The more your listing information is helpful then the more satisfied the users are; and the more likely the search engine companies and directory services will retain customers. And you are rewarded too because the better the listing is at satisfying the search engines’ goals the higher it is ranked.
Comments from a Listing Company:
As the internet has gained in popularity, traditional advertising channels like the Yellow Pages or the print newspaper have become ineffective and too costly. Most internet marketing solutions are just too expensive and cumbersome for busy business owners. That’s why we’ve created the simplest way to get real results cheaply and simply. To help local businesses get more customers online we’ve developed business listings where business owners can get the word out about their business.
Can I do a listing myself or have my webmaster/computer person do it?
Yes and no. If you are computer savvy, have lots of time, can find the uploading systems, create the necessary user IDs, upload information, and follow other procedures, etc. then a partial yes. But “No” to accessing non-public programs that are behind-the-scenes directory feeds to many of the visible directories; and, are the sources for some of the GPS and mobile phone directory structures. “No”, also to our analytical, marketing, and productive placement of key words, tags, and other “tricks” that provides greater exposure and higher placement of your listing. We have invested much time, money, and expertise and use our learning that comes from substantial specific experience. We are able to charge such a low price because of our proprietary software, technical skills, experience, and cooperation with directory listing groups. We are fast, efficient, and effective. To pay someone else to do this even at a lower hourly amount would not be cost-efficient not to mention less effective. It would be similar to hiring and electrician to repair a leaky sink or hiring a plumber to repair faulty wiring. Both are skilled, both work with buildings, and both could probably solve the problem; but not efficiently or maybe not correctly.
Why do consumers care?
Think about how convenient it is and how thankful you are when you find your desired product or service. Think about the time saved when the listing has information that helps you decide to use that business. (This also assists in keeping existing clientele who may have forgotten how to find you.)
What will you do for my company?
Instead of selling you more advertising we help you use existing satellite, internet, and wireless infrastructures to give your business unprecedented exposure.
There are over 25 DIFFERENT business search providers including companies such as Yahoo, Google, and Verizon. We has developed software that places your listing with these companies to make sure you get maximum exposure. We use keywords that describe your business and then seamlessly distribute your business information to a wider set of ready-to-buy consumers who are looking online for businesses like yours.
Continually there are people who are actively seeking your service or merchandise. Our service directly places your listing on the internet, GPS, and cell phone directories and provides the informative exposure that entices consumers to choose you by using these procedures:
- List your business information
- Do it correctly and productively.
- Make it attention-grabbing
- Coordinate with the directory companies’ various procedures
- Handle behind-the-scenes mobile phone and GPS details and mapping
- Use the programming, ranking, and marketing skills of our experts
- Place your listing on more than: 90% in-car navigation systems and over 85% online directory lookups (Business Packages--which also can include Analytics to measure activity)
- Register, verify, and optimize your listing where suitable with pictures, phrases, enticements, maps, links, tags, key phrases, and proprietary behind-the-scenes rank-elevating techniques
Content enriched business listings inform people about your company, what your provide, location, operation hours, and pertinent information to help them choose you. Clearly—if you want more business you have to be listed and listed wisely. We do that!
Do I need a landline?
No landlines needed—list by cell phone only if you want.
Why are more directories better?
If your listing is only in one directory (e.g. yellow pages) then all those people using other search methods may not find you. We’ll put you in the many other “books” people are using. This helps with your ranking too. Ranking systems notice how many times a word is used (e.g. clock); looks at the listing or website to see the specific kind of business it does; and, if determinable, ranks it higher in that category. Also more replications, more popularity, more visits, more response, more attention, more linking, more directories, etc. equals higher rankings.
What if I already have a listing?
We can either enhance it or substitute another directory. Even though a directory may already have you listed, typically the information displayed is very minimal. Competing companies do not necessarily share information; nor do they have the same listing procedures, requirements, or content. This means listings need to be created on each one to assure greatest exposure. With our service your company listing will display content that can include tags, pictures, affiliations, and hours. Also included can be descriptions of your expertise, pricing, response time, menu, skills, merchandise, benefits, selections, reputation, and any other pertinent explanations that will entice consumers to choose you.